Why do Sales Managers Fail? They Manage Results – Not Actions.
Sales is known for celebrating and driving results. But what about actions? Focusing on inputs is an important reality for prospecting managers but it’s often overlooked. Learn how focusing on inputs can level-up your prospecting plan.
Unpacking Content Governance
Content governance is one of those topics that get lots of theory and little application (or often any consideration at all). Without a consistent practice of content governance, your team will lack the ability to identify, prioritize, create, organize and optimize sequences across the organization.
Crafting Competitive Prospecting Sequences
The purpose of prospecting isn’t to pitch a sale, but to create enough doubt about how I do work today that I’ll listen to a new way. This paradigm shift is the nucleus of the Sapper approach to building sales sequences.
Understanding the Spectrum of Reward in your Inbound Workflow
Here’s how your organization can set up a holistic lead capture funnel that prioritizes warm leads without losing sight of those still-convertible, but not quite ready prospects.
Is Your Sales Tech Stack Increasing Efficiency or Wasting Money?
Every new sales tool promises to improve operations – but is the juice worth the squeeze?
NEW | Flip the Script and REGIE Partnership Launch
The new partnership between Flip the Script and REGIE promises to bring more ROI to email campaigns than ever. Read more about this AI-driven campaign.
How to Protect Your Email Efforts from Extinction
Email marketing success is the result of compound work, effort piling on top of effort, or “stacking”. Here is how we protect our successes from the decay of time.
Are You Obsessing Over the Wrong Outbound Marketing Elements?
By addressing a buyer’s true needs instead of trying to win a sale and make money, you position yourself as a trusted partner.
Why You Should Skip Vanity Metrics and Measure These Instead
Discover the benefits of outsourcing your lead generation strategy to specialized services. Find out what circumstances could make outsourcing a plus for you!
How to Protect Your Email Efforts from Extinction
2018
How to Find the Right Tech Solution? Study It
Choosing the right tech solutions for your business requires thorough research and testing. Take these 4 factors into consideration during this process.
How to Find the Right Tech Solution? Study It
2017
5 Tips for Finding the Best Inexperienced Employees
2016